New from Manning · 2025
Snowflake Data Engineering
Build data pipelines that ingest data from source systems and land it in Snowflake. Start with a simple pipeline, then add continuous ingestion, Snowpark, generative AI, CI/CD, and performance and cost optimization, one hands-on step at a time.
The books
Practical guides for working data people
Manning · 2025
Snowflake Data Engineering
Practical exercises that reinforce each lesson, from your first pipeline to robust, production-ready data engineering on Snowflake.
Apress · 2023
SnowPro Core Certification Companion
Hands-on preparation and practice for the SnowPro Core exam, broken into chunks you can study in evenings after work, with exercises in every chapter.
Latest writing
Fresh from Medium
- Protecting Your Snowflake Data with Backupsby Maja Ferle on 24 September, 2026 at 7:01 pm
- Creating Data Quality Checks in Snowsight using Snowflake Cortexby Maja Ferle on 20 July, 2026 at 2:01 pm
- Enforcing data quality in Snowflake using CHECK constraints and DML error loggingby Maja Ferle on 15 May, 2026 at 2:01 pm
- Designing Right-Time Data Ingestion Pipelines in Snowflakeby Maja Ferle on 23 March, 2026 at 9:01 pm
- Low-Latency Response Times With Snowflake Interactive Tables and Interactive Warehousesby Maja Ferle on 1 December, 2025 at 11:02 pm
- Snowpipe Streaming With the New High-Performance Architectureby Maja Ferle on 16 October, 2025 at 7:02 pm
On stage
Talks and workshops
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From SQL Development to Deployment: My Session at Snowflake BUILD 2025
At Snowflake BUILD 2025, I demonstrated practical SQL pipeline development, Git collaboration, AI-assisted coding, and streamlined deployment using Snowflake Workspaces.
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Speaking at Snowflake Summit 2024
At Snowflake Summit in San Francisco, I presented Snowflake Forecasting ML Functions, shared practical demonstrations and engaged with the community.
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DATA_FAIR, a Data Engineering and Data Science Conference
At DATA_FAIR, I explored the evolving role of data engineers in Data Mesh architecture, emphasizing domain ownership and data as…
ABOUT
Data architect, author, and speaker
I’m Maja Ferle, a data architect, author, and international conference speaker with over 30 years of experience in data analytics, data warehousing, business intelligence, and data engineering. As the author of two books, Snowflake Data Engineering (Manning) and SnowPro Core Certification Companion (Apress), I’m passionate about sharing knowledge and helping others master modern data technologies.
I regularly speak at international conferences, industry events, and community meetups, where I bring complex technical concepts to life through practical examples, live demonstrations, and real-world experience. My talks cover topics ranging from Snowflake and cloud data engineering to data architecture, SQL development, machine learning, and AI.